There are few things that I enjoy less than sitting down in an office chair and having a list of calls to make when all the names, numbers and data I have are all unfamiliar. Despite my feelings about cold calling, it is an essential part of business that we all must become familiar with to establish a higher degree of success in both our professional interactions with clients as well as our general communication with others.
A call to a lead for Global Domains is NOT a sales call. You don't have to sell anything to your premium leads because they've already viewed the presentation video. You're simply doing two things by calling them: first you are affirming that they saw the video in its entirety and second you are asking if they are still interested. If you've joined GDI and haven't seen the "GDI Step by Step Wealth Guide" then you aught to invest the time to read the 14 page manual that GDI provides to all of their back office affiliates. Note that there are some great follow-up procedures that you can learn by reading that manual. Also, there are some pieces that you are going to want to shrug off, for example, investing money into ordering DVD's when you can simply link to the video presentation using the internet. Point blank - your calls to your leads should be short, to the point and informal: they've already either tapped to fold or been sold on GDI. There is nothing you're going to do that will change their minds. Simply answer their questions according to the projections and facts that GDI provides and ask the critical question: "are you interested in joining my team?"
One thing that you can do to provide reassurance to people while not "selling" to them is being confident. You know all the answers are in the video. Make sure you find out if they've watched it entirely. This will be a filter on who's serious and who isn't for you, off the bat. If they watched it all, they're probably serious. If they watched a few minutes then they're thinking about it but they're still not committed. Don't divulge too much information about the company over the phone - you have a presentation video so that people can get ALL the information DIRECTLY from the source. You are a representative of GDI: YOU ARE NOT THE COMPANY ITSELF! Many people make the mistake of "plugging" how great a system is when they could just as easily be themselves and let their leads make up their own minds. You provide them the resources and THEY are the ones that will make a decision. Don't risk saying a lot of things that don't speak loudly to your potential team-members while on the phone. Simply reply to their questions given the information you learned from the video and then reference them back to the video itself. They will get the idea and things will go much smoother for you.
Lastly, the phone is a more personal interaction with your potential team-members than sending an email. You have the opportunity to describe YOUR situation. Let them know why you decided to join GDI. Let them know about how you're working to help. By all means, let them know that this company provides a great service for a reasonable price and that if they don't join, someone else will. This will establish your position as the SUPPLIER of a great service rather than the CONSUMER of a great service. When you're a consumer, it's all about what you're getting. When you're a supplier, it's all about what you're providing. When you come off as a customer on the search for a downline you intend on making money on, you lose credibility. When you come off as a supplier of a world of knowledge, resources and value, you THEN become a powerful agent towards your own success.
Sincerely,
Jason Mueller
Internet Marketer
Friday, January 16, 2009
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